SEM Marketing Hong Kong
Capture Leads & Make Sales At Lightning Speeds
Over many years of launching PPC campaigns, we’ve found some of the most effective sem strategies to capture quick wins on Google. It’s time to take charge of your short term marketing strategies with us.
"We helped an online electronics store selling in the US increase sales by 400% in just under 4 months."
Data Is Key to Growth
With over 10+ years of running successful sem campaigns, we have had our fair share in failed campaigns. This is what has made us a paid media powerhouse. Our team is constantly improving processes to make achieving results easy for you.
Once upon a time, there was data...
When analysing many of our clients data we find a lack of accurate data. This leaves them in the dark as to how many results they are really driving.
The first step we always take is to ensure that you are collecting accurate data. This is all to gear you towards success.
Below are some of the things we look at:
We Do Say "No" Sometimes
At Hypabeez Digital, we love data, we love creativity, but most importantly we are realists. Before taking on any campaign we need to ensure your website is ready to convert visitors to paid customers or leads. Help us help you and get a website analysis so you know your strengths and weaknesses.
What clients said about us
“Stopping advertising to save money is like stopping your watch to save time.”
Frequently Asked Questions
What are Google ads?
Google Ads is the largest paid ads platform in the world that helps businesses of all sizes to boost their sales and conversions. Google Ads are done on a PPC(pay-per-click) model which means you have to pay Google each time someone clicks one of your ads. You can post your ads free on Google and only pay the price upon clicks. The higher you bid on click rates the more exposure you get on the search results. It is a bit of a complex process and needs a digital expert to help at first.
So choose an advertising agency in HK that has experience getting killer results with search engine marketing services.
What are the types of Google Ads?
While Google Search ads are the most common type of ad, there are other types of Google ads including:
- Display Ads (which have images and other creative elements)
- Video Ads (seen primarily on YouTube)
- Google Shopping Ads (which appear in product search results)
- Retargeting Ads (helps you remarket your products to people who’ve already visited your website.)
What are Google shopping ads?
Google Shopping is specifically designed to help you browse products online and compare prices to find the best deal from a trusted retailer. The ads are displayed at the top of search results and contain a thumbnail image of the product, the name of the E-commerce store, the price, and product information.
To place your product above search results and within the “sponsored” section, you need to run Google Shopping Ads. You can also have a free listing—but it won’t appear at the top of search results or within sponsored listings; instead appearing below those that pay for ad placement. Although not quite as good at attracting attention as paid advertising, a free listing can still draw some eyes to your product.
What are Google display ads?
Google Display Ads are available through GDN (Google Display Network). You have seen these as a banner ad on a website/app and a text or photo ad on YouTube depending on the settings. Google Display Ads are seen on over 2 million websites across the world wide web. It’s a great opportunity to advertise and get found online across the world.
What are Google search ads?
Google Search Ads appear at the top of Google’s organic search results. If you type in “hiking water bottle,” for example, they are among the results that have a little ‘Ad’ mark next to them. While search ads are generally expensive, they can be extremely effective because you can target the right consumers based on their search keywords. Google Search Ads are also known as PPC (pay per click) and typically have relatively high conversion rates.
How do Google retargeting ads work?
Google Remarketing Ads are a bit complicated, especially for beginners. You’ll need to have a Google Ads account already set up to run the ad and add a Google Remarketing code (aka a “pixel”) to your website. This tag will help Google keep track of which visitors should be retargeted. You can retarget customers who have seen your ad once, or you can create highly specific campaigns around the age and location of users as well as how they interacted with your ads. This will allow you to stay in touch with former visitors, who are likely to return and make purchases.
Why are Google Ads important for your business?
We live in an advertisement-drenched world where people explore new products/services via ads now and then, making the competition brutal for businesses. So, if you don’t want to get lost in the crowd, you need to show up as often as possible. Google Ads allow you to target your products and services at a highly specific audience by demographics and behavioural patterns, allowing you to scale exponentially with magnificent conversion rates.
Hypabeez has helped hundreds of small businesses achieve explosive growth by improving their Google Ads campaigns. We know that your business is your livelihood, so we ensure to leverage proven sem hk strategies to help you get the most out of every penny spent on sem marketing.
How much should I spend on SEM Hong Kong?
It depends on your end goal and budget. Google evaluates the cost per click on many factors, including, the business location, the industry that your business is in, target consumers, and lifetime customer values. For example, eCommerce businesses’ margins are typically on the lower end and they usually pay around 1-2 USD per click -on average. In contrast, service-based businesses pay from $50-$100 per single click because their customer value is much higher, so it all ends up evening out.
Should I hire a marketing/advertising agency in HK for Google Ads?
If you want to churn out the best results from your investments, consider hiring a sem marketing agency in HK because Google Ads campaigns are challenging. Creating, running, monitoring, and adjusting the campaign regularly takes time and expertise. If you want to maximise your ROAS (return on Ad spend) you must hire a professional marketing agency like Hypabeez.
From setting up the account, researching keywords, competitive analysis, and budget recommendations, to campaign execution, monitoring results, and optimisation, we do it all.